AI & automation. Built around your business.

Everyone knows AI can help.
Almost nobody knows how.
WE DO.

Feeling frustrated by spreadsheets or limited by out-of-the-box software solutions that don’t fully meet your needs? We look at how your business actually runs and find the process(es) that NEED fixing. Then we fix them using AI and automations.

Version 1 delivered in 5 days.
450+

businesses have trusted us to build solutions that drive growth.

The tools you know. Working better together.
1–5 of 15 tools
What We Build

Live within 4 weeks. Worth it equally fast.

Built for your needs so you’ll understand the value from month one.

Keep working in your comfort zone.

All solutions are built with YOU in mind, to meet how you work without complicated new systems.

You own the code and the data.

The code is yours, the data stays in your accounts, and you maintain ownership at all times.

Real work. Real impact.

We’ve helped 450+ companies improve their operations.

“I am very pleased with your work and the performance of the custom app that you built for my company. The app has helped to streamline my business operations significantly while being very user friendly and also saving me time and energy. Your responses and the turnaround time have been incredibly fast.”
Jamie BarrettCEO, Protec Security Solutions
Jamie Barrett, Protec Security Solutions
01 / 03
A more practical approach

Most AI projects are too big, too slow, and end up underutilized.

Standard AI builds

A long road to value.

  • 3 to 6 months of development
  • High upfront costs
  • Long validation times
  • Slow adoption, poor retention
Our approach

Useful from the beginning.

  • From spec to build in 4 weeks
  • Built into the tools your team already uses daily
  • Proven value from the beginning
How we work

Four steps. You know where things stand at all times.

01

Discovery call.

We go through how the work actually moves through your business and where it stops.

Outcome:You get our professional advice on what's worth fixing and what isn’t in the first call.
02

Scope and price.

We spec out the full job, including what things cost you today in hours and money, and provide a fixed price to build a better system

Outcome:A number, not a range.
03

Build.

We hit the ground running and share a first version within 5 business days.

Outcome:You get what you want with no surprises.
04

Go live.

We launch it, train your team, and stay available for support and adjustments.

Outcome:You’re in control. We’re here to support as you scale.
Results

The results speak for themselves.

6 workflows.
4 months.
Revenue forecasting app, dispatch app, lead tracking workflow

6 complex and unrelated workflows improved dramatically in just 4 months, saving hundreds of hours PER MONTH of internal research, testing, and implementation.

8 hours → 3.5
Custom school assessment app

Reduced time writing reports from 8 to 3.5 hours.

Who you’re actually working with

Two people.
Both of them on your project.

Tara Horn

Tara Horn

Operations & solution design

Founder of Simpleday, a monday.com Platinum Partner with 450+ clients. Tara has spent fifteen years inside other companies' operations, watching where the work gets stuck. She works out what's actually broken and maps what needs to be fixed and what’s not necessary.

Daniel Glucksman

Daniel Glucksman

Technology & development

Co-founder and CTO of GrocerKey, which he grew to $75M ARR before it was acquired, and CTO at PrettyDamnQuick. Daniel has spent fifteen years building solutions people depend on, and has been actively building with AI since before it was cool. He builds the solutions Tara designs.

Let’s make one thing simpler

Tell us what hurts
(or let’s figure it out together).

Book a short call and we'll assess the bottlenecks in your business. If we can help, you'll get the scope and the number so that you can get a full sense of the project before committing.

READY TO MAKE WORK SIMPLER?

Let’s talk about your next step.

Choose a convenient time for a 30-minute conversation with Tara.

Let’s Chat Opens Tara’s booking calendar

You’ll be in good company.